Top Headlines
Bringing the People-First Mission to Life: Numerica Credit Union’s Jon Maroni Wins Young Professional Award
As Financial Engagement Manager at Numerica Credit Union, Jon Maroni is helping others gain the tools and confidence to shape their financial futures — earning him GoWest’s 2026 Young Professional Award.
CEO Co-Lab Puts Credit Union Leaders at the Center of the Agenda
Credit union CEOs will have an opportunity to step away from the day-to-day, connect with peers, and explore the issues shaping the future of the Movement at CEO Co-Lab, taking place in Jan. 6-8 in Phoenix.
Why Embedded Lending Is Becoming a Growth Strategy for Credit Unions
Embedded lending, where consumers are presented with financing within a digital purchasing experience, is resetting what it looks like to apply for a loan.
Field Visits Strengthen GoWest’s Connection With Member Credit Unions
From cross-state collaboration to conversations about local priorities, GoWest’s recent field visits are creating opportunities for credit unions to connect, share ideas, and help shape the future of the Movement.
YCUP PDX CEO Roundtable Builds Connections and Gives Back
YCUP PDX’s signature event, the CEO Roundtable, brought together CEOs from credit unions across the region, offering attendees the chance to meet these leaders, ask questions about their careers, and gain invaluable insights from their stories and experiences.
A Legacy of Servant Leadership: Space Age Credit Union’s LC Williams Honored With Distinguished Director Award
LC Williams’ leadership has helped modernize Space Age Credit Union’s governance, expand its field of membership, and strengthen its ability to serve members.
Digital Is Where the Relationship Lives Now
When the digital experience doesn’t carry the same value the institution delivers in person, the institution doesn’t just lose one transaction. It loses the thing the branch just spent four minutes building.
Learn from Northwest Access Fund at the Final CDFI Roundtable of 2026
At the upcoming CDFI Roundtable hear from Lisa Jones, Director of Outreach and Partnerships at Northwest Access Fund, about their technical-assistance-first approach to serving communities.
Idaho Credit Unions Will Help Inform Governor’s Financial Fraud Working Group
A new statewide effort announced by Governor Brad Little represents an important step toward strengthening Idaho’s response and better protecting all Idahoans.
OCCU Expands 32-Hour Workweek After Seeing Gains in Employee Stability, Member Service
By the end of 2027, OCCU plans to transition most of its nearly 700 employees to a four-day, 32-hour workweek while maintaining full wages and benefits.
Building a Stronger Voice for Credit Unions: TAPCO Credit Union’s Justin Martin Wins Summit Advocate Award
With more than 20 years of involvement in the Credit Union Movement and nearly 70 in-person advocacy events attended since 2020, Justin Martin has made it a priority to build relationships with policymakers, bring more voices into the conversation and demonstrate the value of the cooperative model.
Hyperlocal Marketing Turns Local Interest into Growth
Hyperlocal acts like placing your best cross-selling teller in every branch where opportunity exists. The difference is that it works at scale, every day, covering multiple consumer products, across thousands of consumers concurrently.
Your Invitation to Connect: Credit Union Community Events in November Across the Region
Credit union communities gatherings offer a chance to meet like‑minded peers, share ideas, and strengthen the relationships that fuel the Credit Union Movement.
Seven GoWest Region Credit Union Leaders Earn CUDE Designation in October
The National Credit Union Foundation has named 53 leaders from across the United States as the newest Credit Union Development Educators (CUDEs) of 2026.
Cybersecurity Resources to Help Protect Your Credit Union and Members
Explore these GoWest resources to help strengthen your credit union’s cybersecurity efforts and support members before, during, and after an incident.
Tips to Strengthen Your Credit Union’s Cybersecurity Practices
Protecting member data, educating members about ways to safeguard their personal information, and having a clear plan to respond quickly to an incident are all essential to reducing risk and maintaining trust.
Advancing the Cooperative Difference: Gesa Credit Union’s Don Miller Receives Summit Icon Award
From joining Gesa as a junior accountant in 1987 to becoming CEO in 2013, Don Miller has built a career grounded in integrity, member service and a belief that credit unions have a responsibility to make a meaningful difference in people’s lives.
Credit Unions Across the West Put the Cooperative Spirit Into Action on ICU Day
From volunteering in local communities to supporting people impacted by disasters and sharing the credit union mission through local media, credit unions across the GoWest region marked International Credit Union Day on Oct. 15 by putting the Credit Union Difference into action.
Resilient at the Register — Strong Spending Despite Waning Confidence
By Velera In the October edition of the Velera Payments Index, we saw that consumer spending remained strong, despite weakening […]
Councils Are Back for Round 3: Fresh Insight, Practical Takeaways, and Peer Connections
GoWest Councils are gearing up for a strong lineup for the final sessions of 2026. These sessions are designed to tackle timely challenges and deliver real-world strategies you can take back to your credit union.
ATM Planning: Three Critical Decisions for Budget Season
With major technology changes on the horizon, the decisions you make today can have a significant impact on member service, operational efficiency, and long-term costs.