Top Headlines
Celebrate Your Impact — Nominate for the 2026 GoWest Awards!
Credit unions across the GoWest region are doing remarkable work — strengthening member financial well-being, innovating in how they serve […]
Inside the VisionBoard Resource Center: Governance Tools That Work
For credit unions across the region, GoWest’s VisionBoard Resource Center is designed to help boards lead with clarity, confidence, and purpose.
Bring a Friend to YP Summit & You’ll Both Earn $100
This week only, April 27 – May 1, you have the opportunity to enhance your experience — and help someone else grow — through the Refer-a-Friend promotion.
Strengthen Your Impact: Register for the GoWest CDFI Roundtable
This free, virtual gathering is an opportunity for credit unions to engage with peers and industry experts who understand the unique opportunities and challenges of CDFI work.
How Credit Unions Can Win with Hyperlocal Marketing
When financial institutions communicate in “financial institution or product-based language,” messages can feel artificial and transactional. They may not hit the mark as intended and could leave the audience feeling “sold to” instead of advised and advocated for.
GoWest Board of Directors Spotlight: Jason Werts, Rivermark Community Credit Union President & CEO
Through his leadership at Rivermark and his service on the GoWest Board, Jason Werts remains focused on ensuring that credit unions not only protect what makes them unique but also continue evolving to meet the needs of their members and communities.
Ready to Lead? YP Leads at MAXX 2026 Is Calling
YP Leads isn’t simply a scholarship to attend MAXX — it’s a launchpad for deeper involvement in the Credit Union Movement and a powerful step forward in your professional journey.
GoWest Awards Workshop on May 1 Offers Insider Tips to Make Your Nomination Shine
GoWest is hosting a GoWest Awards Workshop to help you prepare a strong, compelling entry to showcase your credit union’s programs and people.
Decoding First-Party Fraud: When Your Best Members Become Your Biggest Risk
What once looked like a rock-solid borrower unravels, revealing something far harder to detect: first-party malicious intent.
Verity Credit Union Launches New Community-Centered Financial Well-Being Program to Advance Financial Equity and Inclusion
Verity Credit Union has launched Pathways to Wealth & Resources, a new financial well-being program built on a simple belief: people already carry power — through their lived experience, cultural wisdom, and community knowledge.
VisionBoard 2026: Strengthening the Stewards of the Credit Union Movement
The inaugural VisionBoard experience brought together credit union board members, supervisory committee members, and CEOs for focused conversations on governance, stewardship, and the future of the cooperative model.
Turning Ideas into Impact Through GoWest Foundation Grant Funding
Credit unions from across the region joined the GoWest Foundation team for an in-depth look at funding opportunities designed to strengthen communities and expand access to financial services.
Why Growth Beyond Commercial Real Estate Is Essential to Serving Members
Credit unions have long relied on commercial real estate lending as a cornerstone of their commercial portfolios. It’s often viewed as a lower-risk entry point into business lending, but that comfort can also limit how broadly institutions expand their commercial programs.
Hughes Federal Credit Union and University of Arizona Celebrate 20 Years of Empowering Youth Through the “Arizona Financial Faceoff”
Hughes Federal Credit Union and University of Arizona’s Norton School of Human Ecology—Take Charge America Institute are proud to announce the 20th anniversary of the Arizona “Financial Faceoff.”
GoWest Board of Directors Spotlight: Jay Curtis, First Credit Union President & CEO
For Jay Curtis, President and CEO of First Credit Union and GoWest’s Board Chair, the Credit Union Movement is more than a career — it’s a calling rooted in stewardship, service, and a deep respect for the cooperative difference.
The Future Is Closer Than You Think: Dr. Lamont Black Joins the MAXX 2026 Mainstage
Dr. Lamont Black will take the MAXX mainstage, offering forward‑looking insights into artificial intelligence, digital assets, and market structure.
Who Will Be Honored in 2026? GoWest Awards Nominations Due May 22
At the 2026 GoWest Awards and Gala, held on Oct. 9 during MAXX 2026 in Denver, we’ll honor nine outstanding winners.
Exclusive Summit for Small Credit Union Leaders on April 28 in Seattle
The inaugural summit will bring together leaders from small credit unions for a full day focused on connection, collaboration, and candid conversation.
Don’t Be Fooled. Imposter Scams on the Rise.
Each year, crafty fraudsters find different ways — email, text, phone, and even in-person — to trick consumers out of money.
Credit Union Leaders Seek National Board Roles at America’s Credit Unions
Two leaders from the GoWest region — Jennifer Kutcher and Jerry Schmidt — are seeking positions on the ACU Board of Directors for the Mid-Size Credit Union/Western Region seat.
Investing in the “Now”: Why Young Professionals Should Get Involved
Across the region, emerging leaders are discovering that involvement opens doors in ways they didn’t initially expect.