Up Your Advocacy Game with GoWest’s Advocacy 201 Training

Posted by Alyse Knudsen on August 21, 2024

Advocacy 101 Participants

If you are ready to take advocacy to the next level, GoWest’s Advocacy 201 workshop is for you! On Sept. 4, join us for a free, virtual Advocacy Training workshop designed to help seasoned advocates take their previous advocacy training experience and turn it into practical legislative outreach. This workshop will take an intensive look at the role advocates play as key influencers in the Credit Union Movement and help you build relationships with elected officials and policymakers.  

Advocacy 201 takes the training and experience gained from Advocacy 101 and enhances it with discussions of interactions with legislators and with attendees’ own advocacy groups. The GoWest advocacy team, led by Chris Kemm, VP, Political Affairs, and Jordan Beyer, AVP, Grassroots Advocacy, will lead discussions on strategic opportunities and steps to leverage a call to action within your credit union as well as a deeper dive into legislation parameters. 

“Advocacy 201 takes us into the details of the several programs and strategies GoWest uses to move the needle on issues important to credit unions,” Beyer explained. “This training is especially helpful for those looking to up their advocacy game!”

Why Attend? 

• Learn more about what it means to build lasting relationships with legislators and how the Key Contact program is designed to help you do just that. 

• Discover new advocacy techniques and sharpen your credit union advocacy message. 

• Develop an even deeper advocacy network by connecting with other passionate credit union advocates.

What You’ll Learn 

Advocates can expect to understand and identify their role as Key Contacts with skills training that covers: 

• Grasstops vs. grassroots advocacy 

• Key Contacts roles and responsibilities 

• Legislative processes and outcomes 

• Political campaign contributions  

• Establishing internal credit union advocacy committees 

• Setting an action plan 

Who Should Attend? 

This training is for credit union advocates who have participated in previous advocacy training and have been involved in advocacy events. New credit union advocates are strongly encouraged to attend Advocacy 101 training first, whereas seasoned and deeply engaged advocates will find this training beneficial as a stand-alone program. This program is for credit union advocates who are ready to take their next step as advocacy Key Contacts. 

Schedule 

Wednesday, Sept. 4  – 12:30–3:30 p.m. PT | 1:30–4:30 p.m. MT 

Advocacy participation and engagement across credit union roles are key to helping credit unions make a positive impact in their communities. Advocacy 201 is the perfect training for you to advance your journey. Click HERE to register. 

Posted in Advocacy, Events, Top Headlines.