Fibre Federal Credit Union Restoring Historic Daily News Building to Create Digital Member Experience Center

Fibre Federal Credit Union has purchased the iconic Longview Daily News building in Longview, Wash., with plans to restore the building and establish a state-of-the-art Member Experience Center. The project reinforces Fibre Federal’s commitment to the local community while providing world-class multi-channel service to its members.

“The Daily News building holds a special place in the history of Longview,” said Fibre Federal’s President/CEO, Christopher Bradberry. “We’re honored to breathe new life into this historic property and cement our roots right here in the community we’ve called home for 87 years.”

Keeping pace with its members’ rapidly evolving technological expectations, Fibre Federal’s Contact Center staff has experienced tremendous growth, resulting in the need for a larger space. Renovations of this 45,702 sq.-ft, three-acre property will preserve the 54-year-old building’s iconic architecture while modernizing the interiors into a centralized location for a majority of the Contact Center employees, who are currently housed in multiple spaces at their Main financial services center two blocks away.

The new space will house all the virtual representatives who provide service to the 28 Interactive Teller Machines (ITMs) across the 11 counties in Southwest Washington and Northwest Oregon that the credit union serves. In addition to the ITMs, the Contact Center serves the membership via phone, chat messaging, and video chat. “The current Contact Center and Virtual Contact Center will become the Digital Member Experience Center,” said Carrie Crape, VP of Digital Member Experience.

The new Digital Member Experience Center will consolidate and streamline the credit union’s virtual member services under one roof, enhancing efficiency and improving the overall member experience. “We’re so excited to finally have a dedicated space, 12 years in the making,” said Lori Dickie, Virtual Contact Center Manager. “We’re thrilled to get people out of the hallway and into the same room.”

The renovation is slated to begin later this year with completion in 2025.

Posted in Oregon, Regional Member News, Washington.