Top Headlines

Time to Engage: Council Season Begins March 11
Next week marks the start of the 2025 sessions for GoWest’s Councils, virtual peer groups designed to connect credit union professionals across the region.

Catalyst’s Q1 Insights & Outlooks: Trends, Tactics, and Takeaways
Catalyst’s Q1 Insights & Outlooks webinar provided a deep dive into the economic trends shaping 2025, offering credit unions strategies to navigate uncertainty.

In Rural Oregon, “Snowmaggedon” Doesn’t Stop Pacific Crest Federal Credit Union
Pacific Crest Federal Credit Union opened its doors for members despite major snowstorm that dumped 20 inches overnight.

Region’s Leaders Proudly Carry State Flags at National GAC
The state league flag ceremony at the National Governmental Affairs Conference in Washington, D.C. was held on Monday highlighting the collaborative advocacy efforts of associations, leagues, and credit unions across the country.

Fuel Your Team’s Success: Apply for Event Scholarships
Whether it’s professional development, networking, or specialized training, there are a variety of opportunities designed to support the growth and success of your team.

GoWest YPs Are Ready to Crash the GAC
The 2025 Crash the GAC marks the 16th anniversary of the event and is comprised of 55 talented credit union professionals from across the country – eight from GoWest member credit unions – who have demonstrated exceptional dedication to the industry.

Colorado Credit Unions Share Common Values With Legislators
Nearly 170 advocates joined the GoWest team in meetings with almost all members of the Colorado Legislature or with their key staffers.

This Group, Surprisingly, Wants Life Insurance
A new study reveals that 39% of consumers plan to purchase life insurance in the next 12 months, and a high percentage of those people could be, surprisingly, Gen Z.

Ready to Lead the Way? GoWest’s Advanced Leadership Program is Your Next Step. Register by March 7
Designed to transform you into a strategic, impactful leader, the Advanced Leadershoip Program will equip you with the tools and resources needed to fast-track your career, increase your influence, and drive your organization’s success.

Finding Your People: A Guiding to Networking
Credit union professionals have a variety of associations and organizations to choose from when they are looking for networking and connection opportunities.

Washington Advocates Turn Up the Heat in Olympia
Temperatures were in the low 20s when Washington credit unions arrived in Olympia for Washington Credit Union Day at the Capitol on Feb. 11, but that didn’t matter to the more than 200 advocates who came from credit unions from every corner of the state.

Fibre Federal Credit Union Reduces HR Response Time by 95% With Eltropy Texting
Eltropy, the leading AI-powered digital conversations platform for community financial institutions (CFIs), announced recently that Fibre Federal Credit Union has achieved a 95% reduction in HR response times by implementing Eltropy’s secure texting solution for employee communications.

Credit Union West Fosters Workforce Development and Entrepreneurialism Through WestVentures
To support the need for workforce development in the Phoenix area, Credit Union West has collaborated with the Pendergast Elementary School District and the Glendale Chamber of Commerce to launch WestVentures, an entrepreneurial center focused on skill-building and career growth.

Oregon Credit Unions Continue Long Tradition of Strong Advocacy
The Oregon advocacy force was over 200 strong, with delegation sizes from the credit unions ranging from two to 37. And all of them had an important voice during the day.

From Manual to Digital: Why Credit Unions Need Document Processing Automation
In the competitive world of auto financing, delays in loan approval and delivery can significantly impact a credit union’s success. […]

Unitus Community Credit Union Announces Partnership with The Wetlands Conservancy
Unitus Community Credit Union has a new partnership with The Wetlands Conservancy to support the preservation and care of invaluable wetlands ecosystems.

Introducing Marketing Tools To Share Credit Unions’ Positive Impacts
Credit union marketers are critically important in getting the word out to Main Street. GoWest has created an online toolkit to help them share the good news about credit unions’ positive impacts.

Next-Gen Leadership at YP Summit – Your Path to Success
Early Pricing Through March 1! On June 3-4 at JUMP Center in Boise, Idaho, YP Summit will be bringing together young professionals in the Credit Union Movement who are looking to connect big ideas to individual actions.

Arizona Advocates Show up in Style for Credit Union Day at the Capitol
Credit union advocates were “everywhere” on Tuesday, Jan. 28, during the GoWest Credit Union Association’s Arizona Credit Union Day at the Capitol.

The Risks and Ethical Implications of AI in Financial Services
While the use of artificial intelligence in financial services poses numerous benefits, such as enhanced productivity and innovation, improved risk management, personalized customer experiences, and more, it also carries certain risks

Idaho Credit Unions Bring Sunshine, Positive Advocacy Messages to Day at the Capitol
A large, enthusiastic group of credit union professionals met with Idaho lawmakers to advocate for key legislation and share details of credit unions’ impact.