Lynn Heider, GoWest Credit Union Association’s Vice President of Communications & Public Affairs, leads the Association’s internal and external public relations, public awareness, media outreach, media training, and crisis management efforts.

Heider has a wide range of educational experience, starting with a bachelor’s degree in political science from the University of Nevada Las Vegas. She’s also achieved FEMA Incident Command Certification, attended the EW Scripps Executive Leadership Institute, and the Poynter Institute for News Executive Management training.

Heider joined the Association in 2011 after a career spanning more than 20 years in television news. She covered the Las Vegas mafia, Louisiana political corruption, and anchored early evening news before crossing into the management ranks. Heider served as the News Director for nationally recognized local TV stations in four cities—Kansas City, Mo., Cleveland, Oh., Jacksonville, Fla., and Portland, Ore.. In that senior leadership role, she was responsible for news content, talent coaching, staffing, and budgeting. During her years as a News Director, her teams were honored with multiple National Headliner Awards, Emmys, Edward R. Murrow Awards, and Society of Professional Journalists’ Awards. Under her leadership, the GoWest  communications team received industry recognition including CUNA’s “Pro and Blockbuster” awards and “Diamond” awards.

Heider is inspired to work with hundreds of gifted and dedicated credit union professionals in the Northwest on a daily basis. She admires the credit union movement’s investment in fiscal responsibility, the safe harbor they offer consumers’ deposits, their fair and reasonable lending opportunities, and their focus on community outreach.

ADDITIONAL MARKETING & COMMUNICATIONS TEAM MEMBERS

Andrew Kobialka

Manager, Communications

NWCUA

Phone: 206.651.1828

Toll-free: 800.995.9064

[email protected]

Andrew Kobialka is the Communications Manager for the Northwest Credit Union Association. In this role, he is responsible for being […]

Melissa Lovejoy

Melissa Lovejoy

VP, Enterprise Engagement Resources

Phone: 206.340.4830

Toll-free: 800.995.9064 x108

[email protected]

Melissa Lovejoy is the Vice President of Enterprise Engagement Resources at the GoWest Credit Union Association. In this role, she […]

Christine Ruzzi

AVP, Enterprise Engagement Resources

Phone: 503.350.2206

Toll-free: 800.995.9064 x206

[email protected]

Christine Ruzzi is the AVP, Enterprise Engagement for the GoWest Credit Union Association. She ensures that member credit unions take […]

Ben Shuey

Digital Marketing & Analytics Specialist

Phone: 208.297.5421

Toll-free: 800.995.9064 x307

[email protected]

Ben Shuey is the GoWest Credit Union Association’s Digital Marketing and Analytics Specialist. In this role, he is in charge […]