Product Marketing Manager, Retail Banking
Job Description:
In this role, you will define and execute go-to-market strategies that align with member needs, business goals, and market opportunities. The goal: drive product awareness, engagement, adoption, and retention across all consumer-facing financial products and services.
In this role you will regularly:
- Develop and execute comprehensive marketing plans for Salal’s consumer product lines, driving member acquisition, engagement, and retention.
- Collaborate with cross-functional teams to create compelling messaging, campaigns, and marketing materials that resonate with key audiences.
- Analyze market trends and campaign performance to optimize strategies, improve ROI, and enhance member satisfaction.
This is a hybrid position that reports to our Seattle, WA headquarters office 1-2 days per week. In addition, some travel to our branches or area events may be expected.
ABOUT YOU
- 3+ years experience in product marketing, marketing strategy, or product management, ideally within financial services.
- Experience designing and launching go-to-market plans and multi-channel campaigns, lifecycle marketing, audience segmentation, and marketing automation.
- Bachelor’s degree in Marketing or a related field (equivalent work experience will be considered)
- Strong communication and collaboration skills that will help you to act as a liaison between teams when translating their needs.
TOTAL REWARDS OFFERED
- The target salary rate that is likely to be offered to the selected candidate is between $105,000-$118,750 per year. The total salary range for this role is $95,833.33 – $134,166.67 per year. At Salal Credit Union, compensation decisions are made using a variety of factors including relevant skills, experience, and education.
- Potential to earn additional compensation annually based on company goal achievement.
- Comprehensive healthcare plans including health, dental, and vision insurance.
- Generous time off including vacation, sick time, and Paid holidays.
- Tuition reimbursement.
- 401(k) plan with company matching.
- Charitable contribution matching.
- Company-paid life, AD&D, and long-term disability insurances. Plus additional optional benefits.
Expanded details about our benefit offerings can be found at the following link: https://salalcu.applicantpro.com/pages/benefits/
To request a reasonable accommodation in order to complete your application or if you need this job announcement in an alternative format, contact the Talent Acquisition Team at [email protected]. If you do not have internet access, you may visit your local public library or any WorkSource location and use their computers.
Salal Credit Union participates in E-Verify, a program that verifies employment eligibility. Upon hire, you will be required to complete Form I-9, Employment Eligibility Verification.