“Ent-erceptions” Add Up: Ent Credit Union and Denver Broncos Team Up to Raise $35,000 for Children’s Hospital Colorado

Posted by Alyse Knudsen on December 16, 2024

Ent Credit Union’s partnership with the Denver Broncos is making a significant impact by raising vital funds for Children’s Hospital Colorado (“Children’s Colorado”). Through its generous “Ent-erception” program, Ent donates $1,000 for every interception and $6,000 for every interception resulting in a touchdown by the Broncos’ defense during the 2024 NFL season. At the conclusion of NFL Week 13, the Broncos have an impressive 13 interceptions, including four “pick 6s,” resulting in $35,000 to support Children’s Colorado’s pediatric health services across the region. And with three more regular season games left, that donation should continue to climb.

“Partnering with the Denver Broncos has allowed us to combine our love for our hometown team with a cause that truly changes children’s lives,” said Annie Snead, Director of Community Advocacy, Ent Credit Union. “Every interception not only excites fans but directly impacts kids in Colorado by providing essential health support and services. It’s incredible to see how sports and community efforts can come together to leave a lasting legacy.”

Funds from this initiative will make a meaningful difference for youth served by Children’s Colorado. “As the official children’s hospital of the Denver Broncos for more than 10 years, Children’s Colorado is proud of our long partnership, and we are cheering on the Broncos defense to make more ‘Ent-erceptions’ this season,” said Christy Dobson, Vice President of Board and Community Relations at Children’s Colorado.

“We are grateful for Ent’s long partnership and the Broncos’ commitment to transforming pediatric mental health in our community,” said Jen Darling, pPresident and CEO of the Children’s Colorado Foundation. “The Ent-erception initiative is a real win for kids throughout our region.”

This collaboration is about more than football – it’s about transforming lives. For decades, both Ent and the Denver Broncos have dedicated thousands of volunteer hours and donated millions to Colorado communities, focusing on education, wellness, and children. Now, as partners, they’re envisioning new ways to serve Colorado families, keeping all efforts and benefits close to home.

Earlier this year, Ent Credit Union and the Denver Broncos Foundation formalized a multi-year partnership to elevate community-focused initiatives across Colorado. As the team’s official banking partner, Ent supports the Broncos’ charitable outreach programs, including financial education, fan experiences, and in-game activations. This partnership reinforces a shared commitment to making a difference across Broncos Country.

Recently, Ent also announced partnerships with Denver Broncos starting quarterback Bo Nix and legendary Voice of the Broncos Dave Logan. These collaborations mark an exciting step in Ent’s ongoing relationship with the Denver Broncos and its commitment to improving the financial quality of life for families across the region.

Posted in Colorado, Community Impact, Regional Member News, Top Headlines.