Desert Financial Named Official Banking Partner of Northern Arizona University Athletics

Posted by Alyse Knudsen on August 23, 2024

Desert Financial Credit Union recently announced its partnership with Northern Arizona University (NAU) in Flagstaff, Ariz., as the official banking partner of NAU Athletics and the NAU Alumni Association. Desert Financial will be the exclusive provider of NAU-branded debit and credit cards, collaborate on ongoing community engagement initiatives, and deliver financial literacy education to NAU Athletics and NAU Alumni.

“Our commitment to education is at the heart of everything we do, and our new partnership with NAU Athletics is a testament to that dedication,” said Desert Financial President and CEO Jeff Meshey. “By working together, we aim to empower students with the financial knowledge and resources they need to succeed, both in their academic journeys and in their future careers.”

Arizona’s largest credit union is committed to supporting the Lumberjack community at large. Throughout the partnership, Desert Financial and NAU will jointly participate in local initiatives, including volunteer opportunities and random acts of kindness in the community and year-round financial wellness and literacy education for NAU alumni and student-athletes.

“NAU’s partnership with Desert Financial Credit Union reflects our commitment to enhancing the experiences of our students, alumni, and the greater Lumberjack community,” said NAU President José Luis Cruz Rivera. “This agreement expands our ability to provide equitable and affordable pathways to higher education, reimagine impactful learning experiences that support our student-athletes, contribute to alumni well-being, and drive social impact and community vitality.”

Desert Financial launched the partnership with a $50,000 gift to the NAU Excellence Fund, which provides support for student-athletes in soccer, volleyball, cross country, and football. The gift was presented to NAU Athletics on Friday, Aug. 16 during the Meet the Jacks community event at the university.

The credit union also looks to have an impact in the classroom with the Scores for Scholarship program, which is a scholarship fund that Desert Financial pays into for each touchdown scored by NAU Football and each three-pointer scored by NAU Men’s and Women’s Basketball up to $15,000.

“[Desert Financial’s] commitment to the communities they serve and genuine interest in assisting students to reach their goals formed a like-minded bond between Desert Financial and NAU Athletics early in the process,” said Vice President for Intercollegiate Athletics Mike Marlow. “We are thankful and committed to being outstanding partners with Desert Financial Credit Union, as we are both better together.”

In addition to two on-campus ATMs, Desert Financial will have a strong presence during NAU sporting events with in-arena digital signage and on-site activations during home football and basketball games to help students and fans open accounts and become members. The credit union is now the title partner for the 7000s, the student sections at all NAU home venues, and they are the presenting sponsor of the NAU Athletics app.

Two NAU-themed debit card designs are available now, and one credit card design will be available later this fall.

Posted in Arizona, Community Impact, Regional Member News, Top Headlines.