MAXX
Unlock Your MAXX 2025 Journey with a Scholarship from GoWest Foundation
The GoWest Foundation offers scholarships to support you joining us at MAXX.
GoWest Awards 2025: Celebrating Cooperation in Action Finalists
This week, finalists in the Cooperation in Action category are highlighted.
GoWest Awards 2025: Spotlight on Community Impact Finalists
This week, finalists in the Community Impact category are highlighted.
GoWest Awards 2025: Time for Member Program Finalists to Shine
This week, finalists in the Member Program category are highlighted.
GoWest Awards 2025: Honoring Excellence in Employee Experience
The Employee Experience award celebrates credit unions that are building strong internal cultures through intentional professional development, supportive environments, and meaningful career growth opportunities.
Cue the Applause! Meet the 2025 GoWest Award Finalists
We are proud to announce the finalists for the 2025 GoWest Awards, which honor credit unions across the region that have made significant contributions to the development and growth of the Credit Union Movement.
The Best and Brightest Are Ready to Shine — Introducing the 2025 YP Leads!
Eighteen rising stars from across the GoWest region have been selected as this year’s YP Leads.
Hope Under the Big Top: Hazel’s Journey Shows Why CU4Kids Matters
Each year, a very special guest joins us at the gala to share their story. This year, we have the pleasure of hosting Hazel and her family at A Night of Wonder.
Start Planning Your Experience — MAXX 2025 Agenda Preview!
Get ready for the biggest credit union gathering in the West! MAXX 2025 is shaping up to be unforgettable — with dynamic speakers, can’t-miss sessions, and next-level networking opportunities.
Your Guide to Looking Magical for a Meaningful Night: What to Wear for “A Night of Wonder”
Guests are encouraged to dress for the occasion — and this year’s auction theme is one for the books.
Rethink. Reinvent. Respond: MAXX Mainstage Welcomes Author Lisa Servon
When Lisa Servon takes the MAXX 2025 main stage, she’ll deliver a compelling deep dive into the evolving challenges facing today’s consumers — and the opportunity credit unions have to respond.
Spotlight on Small Credit Unions: Building Stronger Leadership from Within
This year’s Small Credit Union Roundtable at MAXX will feature a must-attend session tailored specifically for those navigating the unique challenges of growth and succession at small credit unions.
The Big Top is Calling! Discover All the Ways to Be a Part of “A Night of Wonder” CU4Kids Benefit Auction
Step right up for a night of magic, mystery, and meaningful giving! This year’s CU4Kids Benefit Auction at MAXX 2025 […]
Economic Insight from a Financial Trailblazer: Ron Insana Speaks on the MAXX 2025 Mainstage
Renowned financial journalist and market analyst Ron Insana will take the spotlight at MAXX 2025 on October 14 to deliver a timely and eye-opening keynote.
Perks, Passes & Pints: MAXX Out Your Portland Experience
This October, MAXX 2025 takes center stage at the Oregon Convention Center and the stylish Hyatt Regency Portland, offering not just world-class sessions and networking but also an unforgettable city experience.
Game-Changing Advice from the YP Summit
During this year’s YP Summit, GoWest invited two YPs to take over GoWest’s social media accounts and share their thoughts and perspectives of the event.
Sneak Peek: Powerhouse Sessions Coming to MAXX 2025 in Portland
Preview of some of the dynamic sessions on the agenda that are designed to inspire, inform, and equip credit union professionals for the road ahead.
Step Right Up for an Evening of Wonder at the 2025 CU4Kids Benefit Auction
This year’s CU4Kids Benefit Auction on October 15 at MAXX 2025 — A Night of Wonder — will be an evening filled with marvel, mystery, and a touch of magic!
Ready to Grow Your Career and Make an Impact? Join the YP Leads Program at MAXX 2025
The YP Leads program at MAXX 2025 is your opportunity to build your leadership skills, connect with industry influencers, and shape the future of the Credit Union Movement.
From “Up” to Unforgettable: Pixar’s Matthew Luhn Hits the MAXX Main Stage
The MAXX main stage is going to come to life in October when storyteller extraordinaire Matthew Luhn takes the stage.
From BECU to Ironworkers USA Credit Union, 2025 Honorees Set the Standard — 2026 Wegner Award Nominations Now Open
Nominations for the 2026 Herb Wegner Memorial Awards are open through June 30.