Unitus Community Credit Union Partners with University of Oregon Quarterback on Financial Education Videos

Posted by Alyse Knudsen on August 9, 2024

Dillon Gabriel

Unitus Community Credit Union, which serves Oregon and Washington members, is partnering with University of Oregon quarterback Dillon Gabriel to launch a series of financial education videos. The athlete will support Unitus’ financial education efforts, offering viewers tips, tools, and advice to empower them along their financial journey. 

The financial education series will be available in August and will be shared across Unitus’ social media channels, including Instagram, Facebook, TikTok, X (formerly Twitter), YouTube, and LinkedIn. 

Financial literacy is as important to Dillon Gabriel as it is to Unitus, making this an unbeatable partnership. He believes in using his platform to find creative ways to give back and says financial literacy is an area where we can all use improvement. 

“Partnering with Unitus is a great opportunity to share my experiences as an athlete and an entrepreneur. I’ve learned so much about the importance of financial literacy and how the decisions we make now will impact us in the future,” explained Gabriel, who is passionate about raising awareness about finances so people can make informed decisions. “If I can play a small role in getting young people to start thinking about their finances and setting themselves up for success, I’ll know I’ve done my part to use my influence for good.” 

“Dillon Gabriel’s emphasis on financial education will help increase awareness and knowledge among his 150,000 social media followers,” said Steven Stapp, President and CEO of Unitus Community Credit Union. “Above all else, Dillon’s values align with ours at Unitus, prioritizing education and inclusion in support of brighter financial futures.” 

Originally from Hawaii, Gabriel recently moved to Eugene, Ore., after playing football for the University of Central Florida and the University of Oklahoma. His strong ties to his Hawaiian community, culture, and “ohana” or family, align with Unitus’ support of the Ke Kukui Foundation, whose mission is to preserve and share the Hawaiian culture through education in music, dance, language, and arts. Gabriel, in partnership with Unitus, is also donating to the organization. 

“We are thrilled to bring this unique partnership to our social media followers,” explained Lori Fink, AVP of Marketing and Brand Development at Unitus. “Creating engaging, relevant content that informs and inspires is our goal for social media and there is no one better to help us deliver our messages than Dillon.”

Posted in Financial Education, Oregon, Regional Member News, Washington.