BIOGRAPHY:

Bree Shellito is Director of Financial Well-Being at Wings Credit Union, where she leads the organization’s Financial Well-Being division, supporting teams that serve members and communities across a growing multi-state footprint. She is passionate about turning big ideas into meaningful action through innovative programs, partnerships, and coaching opportunities that help people build confidence with money and strengthen communities.

A proud Colorado native, Bree collaborates with financial well-being professionals across the country to advance best practices and believes meaningful change happens when people come together around a shared purpose.

Events:

Oct9

From Insight to Action: Leveraging ALICE Data for Greater Member Impact

Credit union leaders will share how ALICE (Asset Limited, Income Constrained, Employed) Reports can be used to better understand member needs, shape financial wellness strategies, guide product development, and strengthen community impact.