Author: Alyse Knudsen
Rethink. Reinvent. Respond: MAXX Mainstage Welcomes Author Lisa Servon
When Lisa Servon takes the MAXX 2025 main stage, she’ll deliver a compelling deep dive into the evolving challenges facing today’s consumers — and the opportunity credit unions have to respond.
Credit Unions Continue to Step into the Media Spotlight Across the GoWest Region
Credit unions in the GoWest region are becoming go-to voices in the media for timely financial insight.
Special Guest Mike Beall Joins GoWest’s Q3 CDFI Roundtable – Aug. 25
The third GoWest CDFI Roundtable of 2025 will be held on Monday, Aug. 25 with special guest Mike Beall, CU Strategic Planning’s Chief Experience Officer
Another ATM Company Shuts Down – What Credit Unions Need to Know
ATM outsourcing and operating company closures serve as a stark reminder of the importance of rigorous due diligence and risk assessment when selecting an ATM services partner.
New CUDEs Find Pride and Purpose in Their Credit Union Journey
In June, 54 credit union leaders from across the U.S., including five from the GoWest region, were designated as Credit Union Development Educators after completing the National Credit Union Foundation’s signature Development Education program.
Peninsula Credit Union President & CEO Jim Morrell Honored with National DEI Leadership Award
Peninsula Credit Union recently shared that CEO Jim Morrell was honored as one of the recipients of the 2025 Maurice R. Smith DEI Leadership Award by the African American Credit Union Coalition.
Premier Member Credit Union and Meritrust Credit Union Announce Merger Approval
Kansas-based Meritrust Credit Union’s membership voted in favor of the proposed merger with Colo.-based Premier Member Credit Union following a membership vote which concluded on July 28, 2025.
Pima Federal Credit Union Awards $10,000 in Scholarships
Pima Federal Credit Union announced that $10,000 in scholarships have been awarded to five outstanding high school graduates through the credit union’s 2025 Education Award Program.
Sound Credit Union Opens Downtown Olympia Branch: Its 26th Full-Service Location in Puget Sound
Sound Credit Union welcomed members, employees, and community to the ribbon-cutting celebration of its new Downtown Olympia, Wash., branch on July 24.
Numerica Credit Union Hires Derek Iranon as VP of Digital Lending and Acquisition
Numerica Credit Union, headquartered in Washington’s Spokane Valley, has hired Derek Iranon as Vice President of Digital Lending and Acquisition
Gesa Credit Union Relocates Tukwila Branch to SeaTac in Strategic Upgrade for Members
Gesa Credit Union is relocating its Tukwila, Wash., branch to a newly updated and more convenient location in SeaTac.
Why the Barbell Strategy Is Gaining Traction in Today’s Market
Rather than trying to outguess the next Fed move or inflation print, a barbell portfolio accepts that short-term rate moves are unpredictable – and uses that to your advantage.
Record-Breaking $2.134 Million Raised at 25th Annual Northwest Classic Golf Tournament
On July 21, credit unions, industry partners, and supporters teed off for the 25th annual Credit Unions for Kids Northwest Classic.
Tucson Federal Credit Union Partners with Local Nonprofits to Deliver Real-World Career & Financial Skills
For the second consecutive year, Junior Achievement of Arizona, Pima County Joint Technical Education District, and Tucson Federal Credit Union have teamed up to deliver hands-on career and financial literacy education to local teens through JTED’s Summer Internship Program.
SELCO Community Credit Union VP Jessica Redman Named Finalist for Eugene Chamber’s Women Business Leader Award
Jessica Redman, Vice President and Cash Management Officer for SELCO Community Credit Union’s Commercial & Business Banking division, was named one of five finalists for the Eugene Chamber of Commerce’s 2025 Women Business Leader Award
Minnequa Works Credit Union Hits a High Note for the Community and Is Recognized as Top Fundraiser at United Way Event
Minnequa Works Credit Union proudly took center stage — both literally and figuratively — at this year’s “On The Hook Karaoke Fundraiser,” hosted by the United Way of Pueblo County.
Pima Federal Credit Union Raises $81,000 for the Local Nonprofits
Pima Federal Credit Union recently shared that its 12th Annual Pima Federal Golf Classic raised $81,000 to benefit local nonprofit organizations.
Sharpen Your Advocacy Skills — Join GoWest’s Free Virtual Advocacy Training, Aug. 13–14
Join GoWest Credit Union Association for a free, two-part virtual Advocacy 101 Training workshop on Aug. 13–14.
Fibre Federal Credit Union Recognized #1 in Washington on Forbes List of America’s Best-In-State Credit Unions
Fibre Federal Credit Union has been recognized as #1 in Washington on the Forbes list of America’s Best-In-State Credit Unions 2025.
The Deepfake-Fighting “Secret Sauce”: Combatting AI Fraud with AI
There will always be new and innovative ways for crafty fraudsters to get at our data, and the explosion of artificial intelligence (AI) has only accelerated the attacks.
First Tech Federal Credit Union Sponsors New Portland Thorns Statistician Role
First Tech Federal Credit Union has shown its support for the Portland Thorns FC by creating a new, paid Performance Data Coordinator role.