ALP 2025

Ready to Lead the Way? GoWest’s Advanced Leadership Program is Your Next Step. Register by Feb. 28

Designed to transform you into a strategic, impactful leader, the Advanced Leadershoip Program will equip you with the tools and resources needed to fast-track your career, increase your influence, and drive your organization’s success.  

Find Your People Session MAXX 2025 (1)crop

Finding Your People: A Guiding to Networking

Credit union professionals have a variety of associations and organizations to choose from when they are looking for networking and connection opportunities.

Elevations Credit Union

Elevations Credit Union’s Wealth Management Team Receives National Awards for 15th Consecutive Year

The CUSO Financial Services, LP wealth management team at Elevations Credit Union was recently awarded the Gold Pacesetter award, which goes to the top 15 wealth management programs in the nation.

Credit Union Days at the Capitol

Washington Advocates Turn Up the Heat in Olympia

Temperatures were in the low 20s when Washington credit unions arrived in Olympia for Washington Credit Union Day at the Capitol on Feb. 11, but that didn’t matter to the more than 200 advocates who came from credit unions from every corner of the state.

Fibre Federal Credit Union Reduces HR Response Time by 95% With Eltropy Texting

Eltropy, the leading AI-powered digital conversations platform for community financial institutions (CFIs), announced recently that Fibre Federal Credit Union has achieved a 95% reduction in HR response times by implementing Eltropy’s secure texting solution for employee communications.

Red Canoe Jerrod Keller

Red Canoe Credit Union Hires Jerrod Keller as New Chief Experience Officer

Red Canoe Credit Union recently announced the selection of Jerrod Keller as its new Chief Experience Officer.

Mid Oregon Credit Union Expands Executive Leadership Team

Mid Oregon Credit Union recently announced several changes in its Executive Leadership Team to support the credit union’s strategic growth and service to its members.

Solarity Credit Union Employees Donate 1,255 Volunteer Hours and More Than $10,000 to Local Non-Profits in 2024

Solarity Credit Union delivered $10,965 in employee donations to Yakima Humane Society, YWCA Yakima, Yakima Valley Partners Habitat for Humanity, and United Way of Central Washington.

WestVentures Credit Union West

Credit Union West Fosters Workforce Development and Entrepreneurialism Through WestVentures

To support the need for workforce development in the Phoenix area, Credit Union West has collaborated with the Pendergast Elementary School District and the Glendale Chamber of Commerce to launch WestVentures, an entrepreneurial center focused on skill-building and career growth.

Credit Union Days at the Capitol

Oregon Credit Unions Continue Long Tradition of Strong Advocacy

The Oregon advocacy force was over 200 strong, with delegation sizes from the credit unions ranging from two to 37. And all of them had an important voice during the day.

From Manual to Digital: Why Credit Unions Need Document Processing Automation

In the competitive world of auto financing, delays in loan approval and delivery can significantly impact a credit union’s success. […]

Mid Oregon Opens State-of-the-Art Branch in Bend’s Old Mill District

Mid Oregon Credit Union recently opened its new corporate headquarters and eighth full-service branch in the Old Mill District in Bend, Ore.

Westerra Credit Union Expands Its Executive Team With New COO and SVP of Strategy and Performance Excellence

Marking a milestone in its growth, Westerra Credit Union expanded its executive leadership team with the additional of Anneliese Elrod as Chief Operating Officer and Kirk Leverington as Senior Vice President of Strategy and Performance Excellence.

Unitus Community Credit Union Announces Partnership with The Wetlands Conservancy

Unitus Community Credit Union has a new partnership with The Wetlands Conservancy to support the preservation and care of invaluable wetlands ecosystems.

TFCU Lisa Atkinson

TFCU Financial Advisor Lisa Atkinson Plays an Impactful Role as a Volunteer Mentor and Educator

Tucson Federal Credit Union (TFCU) is proud to celebrate Financial Advisor Lisa Atkinson, who has been with TFCU for 29 years and a financial coach for over 21 years, and her contributions to the Interfaith Community Services (ICS) Bridges Financial Management Class.

Introducing Marketing Tools To Share Credit Unions’ Positive Impacts

Credit union marketers are critically important in getting the word out to Main Street. GoWest has created an online toolkit to help them share the good news about credit unions’ positive impacts.

YP Summit Attendees 2024

Next-Gen Leadership at YP Summit – Your Path to Success

Early Pricing Through March 1! On June 3-4 at JUMP Center in Boise, Idaho, YP Summit will be bringing together young professionals in the Credit Union Movement who are looking to connect big ideas to individual actions. 

Credit Union Days at the Capitol

Arizona Advocates Show up in Style for Credit Union Day at the Capitol

Credit union advocates were “everywhere” on Tuesday, Jan. 28, during the GoWest Credit Union Association’s Arizona Credit Union Day at the Capitol.

Fibre Federal Donations

Fibre Federal Credit Union Empowered Communities with $240,000 in Grants

Fibre Federal Credit Union utilized a strategic partnership with Visa to distribute nearly a quarter million dollars in grants to community partners in 2024.

Cottonwood CFCU food bank

Cottonwood Community Federal Credit Union Donates Generously to Local Food Banks

Cottonwood Community Federal Credit Union, serving members across Idaho and Lewis counties, launched a successful donation drive to support local food banks.

TAPCO Credit Union Named to Newsweek America’s Best Regional Banks and Credit Unions 2025

TAPCO Credit Union announced that it has been recognized as one of America’s Best Regional Banks and Credit Unions 2025 by Newsweek.6