CU4Kids 2025 Champion Child

Hope Under the Big Top: Hazel’s Journey Shows Why CU4Kids Matters

Each year, a very special guest joins us at the gala to share their story. This year, we have the pleasure of hosting Hazel and her family at A Night of Wonder.

Start Planning Your Experience — MAXX 2025 Agenda Preview!

Get ready for the biggest credit union gathering in the West! MAXX 2025 is shaping up to be unforgettable — with dynamic speakers, can’t-miss sessions, and next-level networking opportunities.

CU4Kids Auction 2025

Your Guide to Looking Magical for a Meaningful Night: What to Wear for “A Night of Wonder”

Guests are encouraged to dress for the occasion — and this year’s auction theme is one for the books.

Go Beyond the Basics: Join GoWest’s BSA Officer Training Sept. 9–10

GoWest’s two-day, virtual BSA Officer Training is a deep-dive experience for those who want to move beyond the slides and into strategy.

Generative AI for Credit Unions and Banks: A Guide to Enhanced Operations and Outcomes

Generative AI is proving to be a powerful tool in many industries. For the financial services industry, especially credit unions and banks, it will be a game-changer.

SELCO Springfield Block Party

SELCO Community Credit Union Celebrates Springfield Community as Partner of The Block Party

SELCO Community Credit Unionn has been named the first-ever title sponsor for Springfield’s The Block Party.

Fibre Federal CU

Fibre Federal Credit Union Plans New Financial Services Center in Ridgefield, Wash.

Fibre Federal Credit Union shared news about its upcoming expansion of services with a brand-new Financial Services Center in Ridgefield, Wash.

Hillsboro Expansion for OnPoint Community Credit Union in Reed’s Crossing

OnPoint Community Credit Union announced on July 28 that it will open its third branch in Hillsboro, Ore., and its 58th branch overall.

Summer Recess + Advocacy Training = Win-Win

Credit union advocates can maximize their impact during elected officials’ summer district visits by strategically planning engagement that is personal, visible, and action-focused.

Fitzsimons Credit Union

Fitzsimons Credit Union Values Lifelong Learning by Awarding Scholarships to Local Students

Fitzsimons Credit Union believes that education has the power to transform communities and recently shared the 2025 recipients of the Sandra B. Neves Scholarship.

Why Americans Are Choosing Credit Unions: A People-First Approach to Financial Services

GOWEST CREDIT UNION ASSOCIATION PRESS RELEASE

GoWest Credit Union Association, a leading advocate for cooperative finance, is reminding consumers that where you bank matters, and credit unions offer a great choice for many Americans.

MAXX 2025 Mainstage Lisa Servon

Rethink. Reinvent. Respond: MAXX Mainstage Welcomes Author Lisa Servon

When Lisa Servon takes the MAXX 2025 main stage, she’ll deliver a compelling deep dive into the evolving challenges facing today’s consumers — and the opportunity credit unions have to respond.

Credit Unions Continue to Step into the Media Spotlight Across the GoWest Region

Credit unions in the GoWest region are becoming go-to voices in the media for timely financial insight.

CDFI Fund

Special Guest Mike Beall Joins GoWest’s Q3 CDFI Roundtable – Aug. 25

The third GoWest CDFI Roundtable of 2025 will be held on Monday, Aug. 25 with special guest Mike Beall, CU Strategic Planning’s Chief Experience Officer

Another ATM Company Shuts Down – What Credit Unions Need to Know

ATM outsourcing and operating company closures serve as a stark reminder of the importance of rigorous due diligence and risk assessment when selecting an ATM services partner.

CUDE June 2025 Graduates

New CUDEs Find Pride and Purpose in Their Credit Union Journey

In June, 54 credit union leaders from across the U.S., including five from the GoWest region, were designated as Credit Union Development Educators after completing the National Credit Union Foundation’s signature Development Education program.

Jim Morrell President CEO Peninsula CU

Peninsula Credit Union President & CEO Jim Morrell Honored with National DEI Leadership Award

Peninsula Credit Union recently shared that CEO Jim Morrell was honored as one of the recipients of the 2025 Maurice R. Smith DEI Leadership Award by the African American Credit Union Coalition.

Premier Member Credit Union and Meritrust Credit Union Announce Merger Approval

Kansas-based Meritrust Credit Union’s membership voted in favor of the proposed merger with Colo.-based Premier Member Credit Union following a membership vote which concluded on July 28, 2025. 

Pima Federal Credit Union

Pima Federal Credit Union Awards $10,000 in Scholarships

Pima Federal Credit Union announced that $10,000 in scholarships have been awarded to five outstanding high school graduates through the credit union’s 2025 Education Award Program.

Sound CU Olympia Branch

Sound Credit Union Opens Downtown Olympia Branch: Its 26th Full-Service Location in Puget Sound

Sound Credit Union welcomed members, employees, and community to the ribbon-cutting celebration of its new Downtown Olympia, Wash., branch on July 24.

Derek Iranon Numerica

Numerica Credit Union Hires Derek Iranon as VP of Digital Lending and Acquisition

Numerica Credit Union, headquartered in Washington’s Spokane Valley, has hired Derek Iranon as Vice President of Digital Lending and Acquisition