Amy Rovig

Amy is the Director, Credit Union Engagement & Outreach for the GoWest Credit Union Association. In this role, she is responsible for engaging member credit unions with association initiatives. She will also oversee the delivery of association committees and advisory groups.

Amy holds a bachelor’s degree in marketing from Boise State University. She has over seven years of experience in credit union marketing, which will provide valuable insight into the needs, challenges and priorities of our members. She has served in multiple leadership positions on the board of the SW Chapter of Credit Unions and has also been part of the Global Women’s Leadership Network Sister Society.

Amy currently serves as the incoming president on the board of the Idaho Financial Literacy Coalition. Her passion for promoting financial literacy to both students and adults, combined with her strong ties to credit union cooperatives, creates a powerful synergy for advancing financial education.  Rovig values the collaboration among credit unions and believes it strengthens the movement’s “People Helping People” philosophy.

Paige Beffort

Manager, Credit Union Development

Colorado

Layna Officer

AVP, CU Development

Wyoming

Lexy Strong

Manager, CU Communities

Idaho

Carmen Vigil

SVP, CU Engagement & Development

Washington