Biography

Cassie Blake serves as Vice President of Strategic Communications, overseeing advocacy and strategic communications, and public affairs for America’s Credit Unions. Cassie has worked within the credit union industry for several years, helping to develop strategies for member and advocacy campaigns, executive communications, and thought leadership. She also has experience in message research, donor relations, and print and broadcast media.

In her current role, Cassie works to ensure credit unions’ unified voice is reflective of the industry and is effectively amplified. Her team is a key strategic partner in telling the credit union difference story to key audiences in various channels to make meaningful impact for credit unions. Cassie is a graduate of the University of South Dakota.

Events:

Oct9

The Stories We Tell: Building a Compelling Credit Union Narrative

Join GoWest and other Movement leaders for an engaging conversation about how the credit union narrative has evolved, what consumers think about credit unions today, and where our story needs to go next. This session qualifies for CPE Credit.